We are Graphic
A group of writers, developers and designers who are passionate about information design.
But here's what makes us different.
We believe that the information is just as important as the design. They are equal partners
You can create a set of beautiful visuals but nobody will look for very long if your story is confusing.
This takes us to the heart of how we work.
The first part of any project involves us analysing and understanding our client's data.
Then we think hard about the client's audience
do they need this information? Often there are time and cost considerations to factor in too.
Only after this period of exploration do we recommend a set of solutions that can deliver the right information in the right medium for the right audience.
As we work, we always share our progress with our clients, refining both content and design to ensure the message is clear, useful and engaging.