Graphic digital agency Graphic digital agency

UK election 2015

Kantar

Description

Our new parent company asked us to help them to use the media attention surrounding the UK general election to showcase the breadth, depth and complexity of their data assets. We took a variety of datasets including voter intention and shopping habit data to show a richness of data and insight. We developed a gameified approach to the data interactive, a series of complex infographics and snackable social media content that supported the campaign over six weeks.

Client

Kantar

Media

Interactive